Concreo

Concreo , the most sensual panel in Milan Design Week 2014, debuts.
Concreo, the first and exclusive panel, the unique product made of paste cement-like, with an international patent generated by the Made in Italy brilliance, will be introduced in the Triennale of Milano and in Lambrate Ventura during the Milan Design Week 2014, from 8th to 13th April.
It’s the birth of what it could to be a big protagonist in future Design, a material revolutionizing the traditional use of cement in Interior Design. The charming pannels can be processed with same tools as for wood and are able to create a sophisticated setting by wall claddings, furniture , lighting and home accessories, having an amazing and refined aesthetic impact.
Concreo , the “concrete not concrete panels” , has already been validated by Material Connexion, the prestigious International database of th e most innovative materials and manufacturing processes in the world.
In the prestigious seat “Materials Village”, set up during the Design week in the garden of the Triennale di Milano, in viale Alemagna 6, you will experience the contact with Concreo : thanks to the” Sensual Secret Show”, realized by Limina Video Agency of Bologna, you will see Concreo panels twirl together in the air and join in order to compose various fascinating and engaging geometries, fitting with luxury layouts developed by Tricot Studios in Florence and Silvia Del Buono architect in Pistoia. Then, thanks to the “Sensual Touch Box” you will also be able to caress the panel in all its sensual material.
Moreover, always in the Triennale, two worthy achievements in Concreo will also be exhibited: the PENTALO Lamp by Luca Battaglini architect in Lucca, and the BOB LIGHT by Tricot Studios in Florence.
In Ventura Lambrate , via Ventura 6 , it will be even possible to see some structures in Concreo based on a project by Simone Micheli, so as to directly realise the high potential of Concreo for the future Interior Design.
Discovering Concreo during the Milan Design Week will be a real sensual pleasure.
Concreo is an APR-in’s product, a Company with nomination to Frim (financing for innovative products) by Lombardy Region.